Posts Tagged ‘Email’
Digital Agency Toolbelt: 8seconds
8seconds is a tool that allows agencies to run multivariate tests within large email campaigns.
August 20, 2010 Recap
This week’s recap includes notes on Facebook Places for agencies, selecting email marketing tools, how to expand to mobile services within the agency and helping clients with content creation.
CAN SPAM Act Compliance
Find out what you need to know to protect your agency and your clients from CAN SPAM violations.
Testing Email Campaigns
Learn how to test to improve metrics from email campaigns using both A/B split and multivariate testing procedures.
Email Design Best Practices
There are no real standards for email design, but this video discusses best practices for usage of text, graphics and alt tags in promotional email campaigns.
June 18, 2010 Recap
Magic Number 7 uncovers seven important stories that impact digital marketing agencies every week. This week’s installment includes revenue implications for agencies from targeting, notes on Twitter places and tips for talking techy to clients.
Digital Agency Toolbelt: Litmus Email Previews & Analytics
Litmus is a tool that enables agencies to perform email client and cross browser testing. Save time and money, and “wow” clients in the process.
Growing & Nurturing Your Email List
Tips for growing and utilizing an email list to produce the best results for email marketing clients.
Email List Growth & Usage
Learn about some great methods for growing email lists for clients and maintaining list integrity.
