Social Media
Two Approaches to Social Media: Structure and Process
Daniel Klotz, social Media Strategist at YDOP, discusses how good social media strategy accompanied with clear, well-designed visuals can make your agency shine.
Digital Agency Toolbelt: RowFeeder
RowFeeder is a social media monitoring service that allows marketing and PR professionals a method of tracking mentions of a brand, product, event or other keyword phrase and inserts all data in a spreadsheet.
Online Reputation Management
Fred Von Graf, President of Web3Mavens LLC, discusses his approach to Online Reputation Management emphasizing the three step process of listening, responding, and engaging and how this lead to success in two specific cases.
Foursquare – Remove Duplicate Venues
Learn how to remove duplicate venues from Foursquare, the most popular location-based social network.
Foursquare – Claim Your Venue
Help your clients claim their venues on Foursquare to start providing incentives to visitors to their brick-and-mortar locations.
6 Ways to Use Press Releases
Daniel Klotz, Social Media Strategist at YDOP, discusses how to get your client’s attention through earned media without being a PR specialist or agency.
Case Study: Long-Tail Blogger Outreach- Campaign Execution
Chris Abraham of Abraham Harrison discusses the third and final step of a Long-Tail Blogger Campaign: sending, replying, and earning posts.
Case Study: Long-Tail Blogger Outreach – Campaign Nuts & Bolts
Chris Abraham of Abraham Harrison discusses the research and message development behind this outreach strategy in part two of his three part article series.
Digital Agency Toolbelt: Klout
Klout is a social media utility that helps agencies and clients understand the influence of their Twitter account.
Case Study: How to Do Long-Tail Blogger Outreach
Chris Abraham of Abraham Harrison discusses a case study in which his agency leveraged long tail for blogger outreach and influence.
